Marketing Artificial Intelligence Institute

  • Angela Pham from Facebook Speaking at Marketing AI Conference (MAICON)
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    Angela Pham (@angelapham), UX Content Strategist at Facebook, will be presenting "Automated but Not Autonomous: How to Talk to Users in a Machine Learning World" at the Marketing AI Conference (MAICON) on July 16-18, 2019.  Read more »
  • Is Your Brand Ready for Deepfake Videos?
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    Editor’s Note: This post originally appeared in the Answering AI editorial section of our newsletter. Subscribe to the newsletter to get exclusive insights and resources twice weekly (usually Tuesday/Thursday), as well as select promotions. Read more »
  • How Can Artificial Intelligence Inspire Our Creativity?
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    Editor’s Note: This post originally appeared in the Answering AI editorial section of our newsletter. Subscribe to the newsletter to get exclusive insights and resources twice weekly (usually Tuesday/Thursday), as well as select promotions. Read more »
  • Supercharge Your Sales with AI (Featuring Pam Didner)
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    Editor’s Note: This post is part of a series featuring speakers from the Marketing Artificial Intelligence Conference (MAICON). For more information, visit www.MAICON.ai. Read more »
  • Why Smart Audio Is Important For Brands Right Now
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    Smart audio is not something to focus on just because it was the big deal at CES this past year. Read more »
  • 3 Ways to Evaluate AI to Optimize Your Marketing
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    AI is everywhere from Google Search to Waze, from chatbots to intelligent automatic email responses. As a B2B marketer, this is just another technology that we need to consider as part of the martech stack. So how do we evaluate how AI can help or optimize our marketing? Read more »
  • Does Your Content Marketing Deliver ROI? (Video)
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    Editor’s Note: This post is part of a series featuring speakers from the Marketing Artificial Intelligence Conference (MAICON). For more information, visit www.MAICON.ai. Read more »
  • Predict How Consumers Will React to Content Using Machine Learning
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    What if you could predict which types and versions of content would resonate best with your audience? Or walk into a client or executive pitch meeting with data that backs up each of your creative choices before those choices are made? Those kinds of oracular powers could mean millions more in the bank for companies that use content to fuel leads, conversions and sales. That’s the goal of Cortex (@meetcortex), a suite of artificial intelligence, machine learning, and natural language generation and processing technologies designed to turn creative content marketing into a fully data-driven process. We learned how by talking to Brennan White (@Brenomics), Cortex’s CEO. Read more »
  • How Will AI Transform Journalism, Writing and Content Marketing?
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    Editor’s Note: This post originally appeared in the Answering AI editorial section of our newsletter. Subscribe to the newsletter to get exclusive insights and resources twice weekly (usually Tuesday/Thursday), as well as select promotions. Read more »
  • An AI Tool That Helps Your Sales Team Close More Business
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    Sales reps spend a lot of time doing repetitive, tedious tasks in their quest to make their quotas and boost revenue. These often include manually following up with leads and closing new business. But what if your sales team could spend time only on the strategic, high-value tasks that really move the needle, instead of all these day-to-day chores? That's the promise of Exceed.ai, an AI-powered sales assistant that claims to automate lead qualification and nurturing at scale, in the process offloading a lot of the chores that sales reps dread. We spoke with Ilan Kasan, cofounder and CEO of Exceed.ai, to learn more about how the tool uses AI to improve marketing and sales. Read more »
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