Curso de Google Adwords em Curitiba

Curso de Google Adwords em Curitiba
Event on 2017-06-26 08:00:00
Quando 3 dias de curso – 12 horas de carga horária Dias 26, 27 e 28 de junho (segunda, terça e quarta) Das 8h00 às 12h00 A quem se destina Profissionais e empreendedores que necessitam compreender o funcionamento das ferramentas para buscas pagas; estudantes das áreas de Marketing, Propaganda e Comunicação; profissionais em busca de atualização na área de Marketing de Busca; demais interessados em entender como funciona o Google Adwords e aprender as técnicas para conseguir um melhor posicionamento e conversão no mesmo. Conteúdo Search Engine Marketing O que é e como funciona o Marketing de Busca; por que aplicar esta estratégia e como o Google Adwords pode participar e ajudar nos resultados do seu Plano de Marketing. Fundamentos do Google Adwords Conceitos básicos; o que são o Search, Display, TrueView e a diferença entre eles. Google Adwords – Search Avançado Como funciona a rede de pesquisa; como criar campanhas, grupos de anúncios e palavras-chave para obter anúncios relevantes (e o que não fazer para conseguir isso também). Ferramentas do Adwords Como utilizar as ferramentas de Google Adwords para a criação e melhor desempenho de suas campanhas. Remarketing de Pesquisa O que são listas de remarketing; como criá-las e utilizá-las como estratégia para a Rede de Pesquisa. Google Adwords Editor Entenda como funciona a ferramenta offline no Google Adwords. Análise de dados da Rede de Pesquisa Como mensurar o que é um bom e mal desempenho e o que fazer, com base nos dados que o Google Adwords dispõe, para melhorar a sua performance. Seja um profissional de Google Adwords Como começar um negócio com Google Adwords; organização de contas pela MCC (Minha Central de Clientes) e a certificação através do Google Partners. Docente Andressa Maiola Consultora de Marketing e Mídia Online. Marketing de performance na Gazeta do Povo Jornais. Trabalhou como Mídia Online na Sépha Perfumaria, e-commerce de perfumes que atende todo o país. Nove anos de experiência no mercado, sendo cinco como mídia online focada em Google Adwords. Graduada em Marketing pelo Centro Universitário Uninter e especialista master em Direção de Comunicação e Publicidade Digital pela ESIC Business & Marketing School.

at CreativeBizz
Nestor Victor 160 , Água Verde
Curitiba, Brazil

VO Workshop: Google Advertising for Non-Profit Organizations

VO Workshop: Google Advertising for Non-Profit Organizations
Event on 2017-11-21 10:00:00
When looking to donate money or time, most people will search the internet. Those appearing at the top of the listings have the best chance of capturing donors or volunteers. There are two ways to make it to the top of Google’s listings: SEO, or search engine optimization, which takes months, even years of hard work; or, Advertising on Google and other search engines. Google advertising can jump you to the top of search result listings, and it is available to qualifying Non-Profit Organizations at no cost. And, it is one of the most effective types of advertising because it captures people in the moment they are searching. Google’s Not For Profit Grant Program As a Not for Profit you are eligible to receive up to ,000 per month in Google advertising credits. You can use those credits to advertise your organization’s benefits on Google’s search engine. How Google Advertising Works – Case Study To make the top of search listings requires a basic understanding how search engine advertising works. This introductory session will show you just that. We’ll use an Ottawa area Not for Profit case study demonstrate how to use keywords, ads, bidding and more to get the most traffic from your grant dollars. At this Session You Will Learn How To: Apply for the Google Grant program (K / month advertising credits) Set and make the most of your search engine advertising budget Get your ads to appear in the best spots without paying the highest price Refine your product/service keywords, PPC ads and landing pages so they boost your results Target the website traffic you're after, whether it be volunteers, donors, or people to use your services. Prerequisites for attending this seminar: None Who should attend: Anyone with a website. This includes Executive Director, communications, and program managers. Where: Volunteer Ottawa, 363 Coventry Road Cost: Members , Non-members 5 Instructor: I am looking forward to presenting Google AdWords to you at this seminar.  My name is David Bird; I’m an Ottawa marketing entrepreneur and Google Partner certified with AdWords.  I work at the “intersection” of Google AdWords and Google Analytics to deliver unique, fact based insights that help improve programs, communications and performance.  I hope you come to this session, you will be glad you did.    http://www.volunteerottawa.ca/cgi/page.cgi/_evtcal.html?evt=117

at 367-363 Coventry Rd
367-363 Coventry Road
Ottawa, Canada

Google Analytics, AdWords, Tag Manager – Minneapolis- May 2017

Google Analytics, AdWords, Tag Manager – Minneapolis- May 2017
Event on 2017-05-01 08:30:00
We are offering three days of Google Analytics training, along with two days of training in Google AdWords in Minneapolis. In addition, we will be holding a one-day Google Tag Manager Workshop! For more information visit the page for these seminars at http://www.lunametrics.com/training/minneapolis DateTrainingExperience May 1, 2017 Google Analytics 101 Beginner May 2, 2017 Google Analytics 201 Intermediate May 3, 2017 Google Analytics 301 Advanced May 4, 2017 Google Tag Manager Intermediate May 4, 2017 Google AdWords 101 Beginner May 5, 2017 Google AdWords 201 Intermediate

at Mill City Museum
704 South Second Street
Minneapolis, United States

Google Analytics for Beginners

Google Analytics for Beginners
Event on 2017-09-14 09:00:00
Google Analytics enables you to measure your website traffic to understand your customers and improve your online business. You will learn Google Analytics and Google Webmaster Tools, how to set measurement goals that are right for your business and how to use data to make better business decisions. Laptops are available or bring your own to get direct help in enabling Google Analytics on your website. You will need your login information to edit your site and your Google login and password.

at Michigan Small Business & Technology Development Center
309 N. Washington Square
Lansing, United States